GivGO Brand:
Bringing together the complex world of digital fintech and the deeply personal act of giving. I helped shape a brand story and system that turns intricate financial tools into smooth, intuitive experiences—making giving feel genuinely rewarding and building lasting trust with every interaction.
Inclusive:
Designing a diversity of ways for everyone to participate in an experience with a sense of belonging.
Conversational:
Patient-centric experience that guides visitors while creating long-term engagement and an ongoing conversation.
Storytelling:
Snackable content that brings the Mass. Eye and Ear story to life – allowing visitors to dive deeper into the parts that most interest them.
Brand
App UX/UI
Illustrative stortytelling
ICONS
Pre-launch landing page
MVP landing page for product pre-launch to help energize the customer base.